Well, the province's tourism minister is slamming a Super Bowl
ad seen during football's biggest night.
It used an iconic Newfoundland and Labrador song.
Steve Crocker says his office has received many complaints about
this.
This looks like an actual farm looks cute on the
app.
Yes, that's eyes the by in a Verbo ad showing
people surprised by,
let's say, lackluster accommodations.
A local reaction to last night's ad was swift and
in some cases negative.
People on X, formerly known as Twitter,
called the ad disgraceful, disrespectful and derogatory.
Some say it mocks a traditional song.
One calls it an attack on Newfoundland culture and music,
and another accuses the creators of taking one of the
province's most treasured tunes and associating it with dirty poultry.
Well, just an hour ago the Tourism minister released a
statement saying he's extremely disappointed in verbose AD.
Crocker says he spoke with the company and asked it
to remove the ad both both from YouTube and from
television.
In his statement, he says eyes the by is synonymous
with our province and culture and that he takes strong
exception to its use in what he calls a derogatory
manner. Crocker says It's not an accurate representation of our
province,
our culture or our people.